1. What is a fractional CRO, and do I need one?

A fractional CRO (Chief Revenue Officer) is a senior growth leader who works with your company part-time, bringing strategic oversight across sales, marketing, and customer success. If you’ve raised Seed or Series A funding and don’t yet have a fully built revenue org—or your funnel feels stuck—a fractional CRO can step in, drive alignment, and build momentum without the full-time commitment.

2. What’s the difference between GTM strategy and RevOps?

GTM (go-to-market) strategy focuses on how you bring your product to your customers—target segments, positioning, pricing, and acquisition channels. RevOps (Revenue Operations) is about aligning the teams (sales, marketing, CS) and systems that generate and sustain revenue. GTM is the plan; RevOps ensures the engine runs efficiently.

3. How do you typically work with startups?

We work on a quarterly basis, embedding into your team through weekly calls, async support, and hands-on execution. We start with a structured onboarding, align on priorities, and build a 90-day roadmap. We’re not advisors who disappear—we co-own outcomes with you.

4. Can I combine GTM strategy and RevOps in one engagement?

Absolutely. Most clients need both. That’s why our quarterly packages are structured to combine multiple services like GTM design, RevOps setup, funnel optimization, and OKR frameworks. We flex the engagement to match your real needs.

5. Do you work with clients outside of Europe?

Yes. While we’re based in Europe (CET), we work with clients globally. Most of our sessions are remote, and we’re flexible with time zones. If you’re a startup with a lean team and high growth ambition, we’re likely a good fit.